Gadgets Portal
Sign up for the weekly gadgets newsletter and get all the news and reviews delivered straight to your inbox.
(011) 807 3294 | Advertise on ITWeb   Sun, 19 Feb, 21:24:37 PM

Teens choose social media over TV

Teens choose social media over TV

Teenagers now list using social media sites such as Facebook and Twitter as their number one pastime, overtaking watching television, according to a new report, The Telegraph reports.

Click here

Sixty-five percent of the 16- to 24-year-olds who were polled for the survey listed talking to their friends via Facebook and Twitter as their top leisure activity.

A third of the group spend more than three hours networking online at a time, in a range of locations, including hospital operating tables and court.

The study was carried out by Opinion Matters for digital marketing agency Click Connect, which polled 1 300 people across the UK, Media Bistro writes.

The survey also revealed that social media usage tied with television among 25- to 34-year-olds, and 32% of those aged 55 or older reached for social media ahead of TV.

“The social media revolution is not new, but for it to now take over from the nation's favourite pastime for the younger audience truly indicates how quickly leisure habits are evolving in our digital age,” How Do quotes MD of Cheshire-based Click Consult, Matt Bullas, as saying.

“We're not saying this is the death of TV, but we envisage seeing more multimedia opportunities being developed in partnership with TV to encourage cyber conversation, especially when you consider that 40% of the younger audience are on social media at the same time as watching TV. We're already seeing Twitter feeds and hashtags regularly posted onto TV screens of our favourite shows, and this will only get more integrated,” concluded Bullas.

Subscribe NOW! Essential Digital Life news filtered for you



To the Bat Cave!
The Cardok Lift System stows a vehicle weighing up to 10 tons safely underground and out of the way.

Copyright (c) 1996 - 2012 ITWeb Limited. All rights reserved.
Would you like to see your news here? Contact us for more details at

Striata Rackspace Sophos

Our free daily and weekly newsletters offer the latest IT and telecommunications news, information and commentary.
  IT Directory

Our annual online ICT Directory. Click here

iWeek is an intelligent digest aimed at IT decision-makers. The bi-weekly publication covers ICT events and trends, as well as offering its readers independent news coverage. In addition, iWeek also offers readers technology news, views and opinion pieces written by industry leaders, and special reports on relevant topics, including interviews with a range of players within the area under discussion.

ITWeb Brainstorm is a monthly magazine for decision-makers and other intelligent people. Brainstorm offers content on burning business issues that is fresh, controversial, independent and valuable.
Follow ITWeb
careerWeb iFashion myDigitalLife defenceWeb Copyright (c) 1996 - 2012 ITWeb Limited. All rights reserved.